Our Story

For the bomb a** bosses ready to shake sh*t up

Creating isn’t always perfect. Or polished. It’s messy. Real. Intimidating. Like flour on the floor, grease on your face, kitchen combat zone real. 

But you got this. Yes, you. 

Want to know why? Because we believe in you. Because you’re an incredible bad a**. And we’re with you. For every. Single. F*cking. Step. 

Flouwr is about bringing together the tools and inspiration you need to create. 

Roll. Dice. Bake. Shape. Dig. Knead. To build the confidence to say yes. Yes, you can.

Yes to throwing on some pink boots and getting mud under your nails. Yes to watching your first southern-gravy-smothered biscuits rise to lip-smacking perfection in a skull shirt jamming to Metallica. 

From first-timers to foodies. From part-time plant moms to seasoned garden-growers and everything in-between. Whether you’re ripping up radishes or chopping chives, whipping up buttermilk pies or reseeding your whole damn lawn. We got you and yes you can. 

So here’s to being a bomb a**. To the millions of creators. Risk-takers. Planters and bakers. For the joy of sharing your scratch-made sensations to harvesting your soul’s work from the soil.

Let’s plant. Let’s bake. 

Let’s rise.